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The client needed a modern, simplified WordPress theme that was not tightly coupled to a traditional WYSIWYG plugin. The solution was a custom-built Full Site Editing (FSE) theme, developed using the WordPress block theme methodology.

The theme was hand-tailored to provide a flexible editing experience while maintaining strong design control. It is fully responsive and features fluid typography, ensuring consistent visual quality across devices and screen sizes.

Öllöv is a Swedish company that develops rubber-encased horseshoes designed to improve comfort, grip, and shock absorption compared to traditional metal shoes. Their products are used internationally across multiple equestrian disciplines.